Italy To Allow Boxed Wines

The New York Times quotes Bloomberg News in Italy Joins the Boxed Wine Rebellion by Mike Nizza:

Italy’s Agriculture Ministry said that some fine Italian wines that receive government quality guarantees will be allowed to be sold in boxes.

I find this encouraging, if a bit odd. When I was last in Italy, there seemed to be no regulation against some wine shops dispensing directly from a large stainless steel tank into a recycled 1.5 liter water bottle (or, presumably, any other container provided by the customer). That’s hardly ideal storage and preservation technology. Why the Italian government would worry about the well-proven performance of today’s boxed wine packaging isn’t clear.

In any case, this is one more indicator that box wines are moving upscale and becoming better accepted.

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