Box Wines
A wine blog with news and reviews of affordable wines


    

July 28, 2008

Why You Should Serve Cheap Wine

Filed under: Wine News — Roger @ 7:38 am

Post at Neuromarketing: Please Your Guests by Fooling Them. A study shows that in blind taste tests, average wine drinkers rate the cheap stuff higher than more expensive wine. Here’s a chart from the post that suggests you can maximize the enjoyment of your guests by serving them cheap wine they think is expensive:

Maximum Wine Enjoyment

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